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Key Value Props


Who Should Use ENDVR

ENDVR is designed for eligible retail associates and store teams that sell Benchmade products. Associates should use the platform to find active campaigns, understand the featured products, and follow the required steps to receive credit for qualifying sales.

Store leaders and buyers should also stay informed about upcoming incentives so inventory and associate communication can be planned before a campaign begins.

How the Program Works

  1. Create an Account: Register for ENDVR or sign in to your existing account.
  2. Verify Your Affiliation: Connect your account to your current retailer or store location.
  3. Find Benchmade: Follow Benchmade and review the available campaigns.
  4. Read the Campaign Details: Confirm the campaign dates, eligible SKUs, reward structure, and participation requirements.
  5. Learn the Featured Products: Understand the customer, use case, and key value proposition for each incentivized SKU.
  6. Sell and Submit: Complete the required steps in ENDVR to receive credit for eligible sales.
  7. Track Your Progress: Monitor campaign activity and confirm that submissions have been accepted.

Prepare Before the Campaign Begins

A successful ENDVR campaign starts with the right inventory. Dealers should identify incentivized SKUs early and confirm that enough product is available to support both customer demand and associate participation.

Before launch: